Program Overview
The Marketing Communications at University of Birmingham is a MSc programme in Business & Management over 12 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Marketing Communications programme are well-prepared for careers in academia, industry, government, and the private sector across United Kingdom and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 12 months
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 6.5
- Tuition: GBP 19,170 (Tuition (Year)) — International students; GBP 10,710 (Tuition (Year)) — EU/EEA students
- Location: Birmingham, United Kingdom
Career Opportunities
Graduates of the Marketing Communications programme are prepared for diverse careers in business & management:
- Business Analyst
- Management Consultant
- Product Manager
- Strategy Analyst
- Operations Manager
- Entrepreneur
Program Curriculum
Course Structure
- Marketing Communications
- Contemporary Issues in Strategic Marketing
- Marketing Analytics
- Advertising and Sales Promotion
- PR & Media Skills
- Direct and Interactive Marketing
- Research Methods for Dissertation
- Strategic Brand Management
- Consultancy Skills and Practice
- Services Marketing
- Strategic Environmental Sustainability
- Business-to-Business Relationships
- Product and Innovation Management
- Retail Marketing
Admission Requirements
Academic Requirements
At least an upper second-class degree or postgraduate diploma from a UK university or equivalent.
The degree must be in marketing, or a degree with at least two marketing modules. If not, at least two years full-time marketing work experience is required.
We accept a range of qualifications from different countries \xc2\x96 learn more about international entry requirements
English language scores of 7.0 IELTS (no less than 6.5 in any band), 95 TOEFL (with no less than 22 in any band), or 67 (in all skills) Pearson Academic Test of English are required.
Please note that TOEFL IBT will only be accepted for applicants who do not require a Tier 4 visa
English Proficiency: IELTS 6.5 or equivalent.
Tuition & Financial Information
Tuition Fee
GBP 19,170 (Tuition (Year)) — International students; GBP 10,710 (Tuition (Year)) — EU/EEA students
Tuition fees: GBP 19,170 (Tuition (Year)) — International students; GBP 10,710 (Tuition (Year)) — EU/EEA students
IELTS requirement: 6.5
Financial Aid & Scholarships
Contact University of Birmingham directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About University of Birmingham
University of Birmingham
Birmingham, United Kingdom
University of Birmingham is a distinguished institution of higher education committed to academic excellence, innovative research, and preparing students for leadership in their chosen fields. The...
University Profile- Application Deadline 31 May 2026
- Start Date Rankings 2026
- Language English
- Duration 12 months