About

Tiffin University's Bachelor of Business Administration (BBA) in Integrated and Digital Marketing offers a comprehensive curriculum that blends contemporary marketing theories with practical applications. Students engage in courses covering marketing communication, consumer behavior, and retail management, providing a holistic understanding of the marketing landscape. The program emphasizes experiential learning through real-world projects and consulting opportunities, allowing students to apply their knowledge in practical settings. Small class sizes ensure personalized instruction from faculty with industry experience, fostering a collaborative and engaging learning environment. Graduates are well-prepared for diverse careers in advertising, public relations, brand management, e-commerce, and other marketing fields.

For more detailed information, please visit Tiffin University's Integrated and Digital Marketing Program Overview.

Note: Program details are subject to change. It is advisable to consult the university's official resources or contact the admissions office for the most current information.