Data Handling Policy
How Aruksworld collects, processes, stores, and protects personal data — in compliance with international and United States data protection law.
Contents
- Identity & Contact
- Scope & Applicable Laws
- Data We Collect
- Legal Basis for Processing
- How We Use Data
- Data Sharing & Disclosure
- Data Processors & Service Providers
- Meta / Social Platform Data
- International Data Transfers
- Retention & Deletion
- Security Measures
- Your Rights
- California Residents (CCPA/CPRA)
- Children's Privacy (COPPA)
- Educational Records (FERPA)
- Government & Authority Requests
- Cookies & Tracking
- Policy Changes
- Contact & Complaints
1. Identity & Contact Details
The data controller responsible for the personal data you provide to this platform is:
United States of America
Email: privacy@aruksworld.com
Data Protection Contact: dpo@aruksworld.com
For EU/UK GDPR purposes Aruksworld LLC acts as the data controller. For processing activities carried out on our behalf by third parties, those parties act as data processors.
2. Scope & Applicable Laws
This policy applies to all personal data processed through the Aruksworld website, mobile interfaces, APIs, and any associated services (collectively, the "Platform"). It addresses obligations under:
UK GDPR UK General Data Protection Regulation & Data Protection Act 2018
LGPD Brazil Lei Geral de Proteção de Dados (Law 13,709/2018)
PIPEDA Canada Personal Information Protection and Electronic Documents Act
PDPA Singapore / Thailand Personal Data Protection Act
POPIA South Africa Protection of Personal Information Act
APPI Japan Act on the Protection of Personal Information
CCPA/CPRA California Consumer Privacy Act / California Privacy Rights Act
FERPA Family Educational Rights and Privacy Act
COPPA Children's Online Privacy Protection Act
CAN-SPAM Controlling the Assault of Non-Solicited Pornography and Marketing Act
VCDPA Virginia Consumer Data Protection Act
CPA Colorado Privacy Act
CTDPA Connecticut Data Privacy Act
Meta Platform Developer Policies and Data Use Policy
Where the requirements of multiple laws overlap, we apply the most protective standard.
3. Personal Data We Collect
3.1 Data You Provide Directly
- Account data — name, email address, username, password (hashed), country, and user type (student / professional / admin)
- Profile data — academic background, study interests, target degree level, preferred countries
- Communication data — messages sent via contact forms, live chat, or support tickets
- Payment data — billing name and address; card details are tokenised by Stripe and never stored on our servers
- Newsletter & consent data — email subscription status and marketing preferences
3.2 Data Collected Automatically
- Log data — IP address, browser type, operating system, referring URL, pages visited, timestamps
- Device data — device identifiers, screen resolution, language settings
- Analytics data — session duration, click-stream, search queries entered on the Platform
- Ad interaction data — advertisement impressions, clicks, and deduplication tokens (per-IP, TTL 30 min)
- Cookie data — see Section 17
3.3 Data from Third Parties
- Social login (Meta / Google) — when you authenticate via a social provider we receive the profile fields you have authorised: user ID, name, email address, and profile picture. We do not receive passwords or private posts.
- Public academic data — university names, programme details, rankings, and tuition information sourced from publicly available databases and institutional websites
4. Legal Basis for Processing
We rely on the following legal bases under GDPR Article 6 (and equivalent provisions in other applicable laws):
| Purpose | Legal Basis |
|---|---|
| Creating and managing your account | Contract (Art. 6(1)(b)) |
| Providing the core education discovery service | Contract (Art. 6(1)(b)) |
| Processing payments for consulting services | Contract (Art. 6(1)(b)) |
| Sending transactional emails (receipts, alerts) | Contract (Art. 6(1)(b)) |
| Marketing communications & newsletters | Consent (Art. 6(1)(a)) — you may withdraw at any time |
| Analytics & service improvement | Legitimate interests (Art. 6(1)(f)) — subject to your right to object |
| Fraud prevention & click-fraud protection | Legitimate interests (Art. 6(1)(f)) |
| Legal compliance & responding to lawful requests | Legal obligation (Art. 6(1)(c)) |
| Advertising personalisation (where enabled) | Consent (Art. 6(1)(a)) |
For users in Brazil (LGPD), the equivalent bases are contract performance, legitimate interest, legal obligation, and consent. For users in Canada (PIPEDA), we rely on express or implied consent as applicable.
5. How We Use Personal Data
- Operating, maintaining, and improving the Platform
- Personalising university and programme recommendations based on your stated interests
- Delivering AI-powered study-abroad guidance and consultation services
- Processing payments securely via Stripe
- Sending service notifications (account events, application alerts)
- Sending newsletters and promotional emails (with your consent)
- Detecting and preventing fraudulent ad interactions (click-fraud protection)
- Monitoring platform performance and diagnosing technical issues
- Complying with legal obligations and responding to lawful authority requests
- Enforcing our Terms of Service
We do not use automated decision-making or profiling that produces legal or similarly significant effects on you without your explicit consent.
7. Data Processors & Service Providers
The following entities act as data processors on our behalf. Each has been assessed for adequate security and data protection standards, and we maintain a Data Processing Agreement (DPA) or equivalent contractual safeguard with each.
| Processor | Purpose | Data Accessed | Location |
|---|---|---|---|
| Stripe, Inc. | Payment processing for consulting services | Billing name, email, payment instrument tokens | United States / EU |
| Google LLC (Analytics, AdSense) | Audience analytics; display advertising | Pseudonymous usage data, IP address (anonymised), cookie identifiers | United States / Global |
| Meta Platforms, Inc. | Social login; social sharing features | Meta user ID, name, email, profile picture (only authorised fields) | United States / EU |
| Mailgun / Email Provider | Transactional & newsletter email delivery | Email address, name, email content | United States / EU |
We review our processor list at least annually and update this policy to reflect any changes. Upon written request, we can provide a more detailed list of processors and the relevant DPAs.
8. Meta / Social Platform Data
GDPR Art. 288.1 What Platform Data We Receive
When you choose to log in or connect your account via Meta (Facebook/Instagram) we receive only the permissions you explicitly authorise, which may include: your Meta user ID, public name, email address, and profile picture. We do not receive your password, private messages, friend lists, or any data you have not specifically granted.
8.2 How We Use Platform Data
- To authenticate you and create or link your Aruksworld account
- To pre-populate your profile fields (with your consent)
- We do not use Meta Platform Data for ad targeting, third-party sharing, or any purpose beyond the authenticated session
8.3 Data Controller Responsibility
8.4 Sub-processors with Access to Platform Data
No sub-processors receive raw Meta Platform Data. Our hosting infrastructure has indirect access to all application data as the platform on which our database runs; this is governed by our hosting provider's Data Processing Agreement.
8.5 Deletion of Platform Data
You may disconnect your Meta account at any time via your Aruksworld profile settings, which will remove the stored Meta user ID and associated token. You may also request full deletion under Section 12.
9. International Data Transfers
GDPR Ch. V UK GDPRAruksworld is based in the United States. If you are located in the European Economic Area (EEA), United Kingdom, or another jurisdiction with data-transfer restrictions, your data may be transferred to and processed in the United States and other countries that may not provide the same level of data-protection law as your home country.
We safeguard such transfers using one or more of the following mechanisms:
- EU Standard Contractual Clauses (SCCs) — adopted in agreements with EU-based processors
- UK International Data Transfer Agreement (IDTA) — for transfers to and from the UK
- Adequacy decisions — where the European Commission or UK ICO has recognised the destination country as providing adequate protection
- Data Privacy Framework (DPF) — we work preferentially with US processors certified under the EU-US DPF and UK Extension
You may obtain a copy of the relevant transfer safeguards by contacting privacy@aruksworld.com.
10. Retention & Deletion
| Data Category | Retention Period | Basis |
|---|---|---|
| Account & profile data | Duration of account + 3 years after deletion request | Contract; legal obligation |
| Transaction & payment records | 7 years from transaction date | US tax & accounting law; EU VAT Directive |
| Communication records (support) | 3 years from last interaction | Legitimate interests (dispute resolution) |
| Server & access logs | 90 days rolling | Security & fraud prevention |
| Ad click deduplication tokens | 30 minutes (auto-purged) | Fraud prevention |
| Analytics data (aggregated) | 26 months (Google Analytics default) | Legitimate interests |
| Email marketing consent records | Duration of consent + 3 years | Legal compliance (consent evidence) |
At the end of each retention period, data is securely deleted or anonymised so it can no longer be linked to an individual.
11. Security Measures
We implement technical and organisational measures appropriate to the risk, including:
Encryption in Transit
All data transmitted between your browser and our servers is encrypted using TLS 1.2 or higher (HTTPS enforced).
Encryption at Rest
Database storage is encrypted at rest. Passwords are stored as bcrypt hashes; plaintext passwords are never stored.
Access Controls
Role-based access control (RBAC) restricts data access to authorised personnel only. Admin actions are logged.
Fraud & Abuse Prevention
Rate limiting, CSRF protection, click-fraud deduplication, and real-time alert systems are in place.
Breach Response
We maintain an incident response plan. Data breaches affecting your rights will be reported to relevant supervisory authorities within 72 hours (GDPR Art. 33) and to you without undue delay where required.
Regular Audits
Security assessments, dependency audits, and policy reviews are conducted at least annually.
12. Your Data Rights
Depending on your location, you may have some or all of the following rights. To exercise any right, contact privacy@aruksworld.com. We will respond within 30 days (extendable by a further 60 days for complex requests, with notice).
Right of Access
Request a copy of the personal data we hold about you. GDPR UK GDPR
Right to Rectification
Correct inaccurate or incomplete personal data. GDPR UK GDPR
Right to Erasure
Request deletion of your personal data where there is no compelling reason for continued processing. GDPR UK GDPR CCPA
Right to Restriction
Request that we restrict processing of your data in certain circumstances. GDPR
Data Portability
Receive your data in a structured, machine-readable format. GDPR UK GDPR
Right to Object
Object to processing based on legitimate interests, including direct marketing. GDPR UK GDPR
Opt Out of Sale/Sharing
We do not sell data, but you may opt out of any data sharing for cross-context behavioural advertising. CCPA/CPRA
Withdraw Consent
Withdraw previously given consent at any time without affecting the lawfulness of prior processing. GDPR
13. California Residents — CCPA / CPRA
CCPA CPRAIf you are a California resident, the California Consumer Privacy Act (as amended by CPRA) provides you with specific rights regarding your personal information:
Categories of Personal Information Collected (Cal. Civ. Code § 1798.100)
- Identifiers — name, email address, IP address, account ID
- Internet or other electronic network activity — browsing history on the Platform, search queries, ad interactions
- Geolocation data — country inferred from IP (coarse; not precise GPS)
- Commercial information — consulting services purchased
- Inferences — educational preferences drawn from your profile and search history
Your CCPA Rights
- Right to Know — request disclosure of the categories and specific pieces of personal information collected, the sources, the business purpose, and the categories of third parties with whom it is shared
- Right to Delete — request deletion of personal information we have collected from you
- Right to Correct — request correction of inaccurate personal information
- Right to Opt Out — opt out of the sale or sharing of personal information (we do not sell data)
- Right to Limit Use of Sensitive Personal Information — limit use of sensitive PI to what is necessary for the service
- Right to Non-Discrimination — we will not penalise you for exercising any CCPA right
To submit a verifiable consumer request, email privacy@aruksworld.com with the subject line "CCPA Request". We respond within 45 days, extendable by a further 45 days where necessary.
You may designate an authorised agent to make a request on your behalf. We will require written proof of authorisation and may verify your identity directly.
14. Children's Privacy (COPPA)
COPPAThe Platform is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you are under 13 years old, please do not use the Platform or submit any personal information.
If we learn that we have inadvertently collected personal information from a child under 13, we will delete that information promptly. If you believe we may have collected information from a child under 13, please contact us at privacy@aruksworld.com.
For users between 13 and 18 years old, we encourage parents and guardians to be involved in their online activities. Parental consent may be required for certain features.
15. Educational Records — FERPA
FERPAThe Family Educational Rights and Privacy Act (FERPA) protects the privacy of student education records maintained by educational institutions. As a discovery platform — not an educational institution — Aruksworld does not directly maintain FERPA-protected records.
However, where users voluntarily share information about their educational background:
- We treat such information with the same care as other personal data under this policy
- We do not share academic background data with third parties without your consent
- If you are a student whose institution uses Aruksworld under an institutional agreement, your institution remains the primary FERPA-responsible entity; we act as a service provider under their data use agreement
16. Government & Law-Enforcement Requests
16.1 Disclosure Record
16.2 Our Policies for Handling Authority Requests
When we receive any request from a government body or law-enforcement agency for user data, we apply the following policies:
Legal Review
Every request is reviewed for legal validity, jurisdiction, and proportionality before any data is disclosed. We require valid legal process (court order, subpoena, search warrant, or national security letter with judicial oversight where required).
Challenge of Unlawful Requests
We reserve the right to — and will where legally and practically possible — challenge requests that we believe to be overbroad, lacking proper legal authority, or otherwise unlawful. We will seek to narrow or quash such requests.
Data Minimisation
We disclose only the minimum personal information necessary to comply with a legally valid request. We will not provide broader access than what is specifically demanded by the legal process.
Documentation
We maintain internal records of all government requests received, including the nature of the request, the legal basis cited, the data disclosed (if any), and the legal reasoning for our response.
16.3 User Notification
Where legally permitted, we will notify affected users prior to disclosing their data in response to a government request, giving them an opportunity to seek legal protection. We will not notify users where we are legally prohibited from doing so (e.g., by a non-disclosure order), but we will record that a request was made.
18. Policy Changes
We may update this Data Handling Policy from time to time to reflect changes in our practices, legal obligations, or regulatory requirements. When we make material changes, we will:
- Update the "Last Reviewed" date at the top of this page
- Post a notice on the Platform for at least 30 days
- Send a notification email to registered users where the change materially affects their rights or how their data is used
Your continued use of the Platform after notice of changes constitutes your acceptance of the revised policy. If you disagree with the revised policy, you may request account deletion before the effective date.
19. Contact & Complaints
Data Privacy Enquiries
For any questions, access requests, or complaints, contact our data privacy team:
Email: privacy@aruksworld.com
Subject line: "Data Handling / Privacy Request"
We will acknowledge your request within 5 business days and respond substantively within 30 days.
Supervisory Authority Complaints
If you are in the EEA and believe we have not handled your data in accordance with the GDPR, you have the right to lodge a complaint with your local data protection authority (e.g., the Irish Data Protection Commission if you are in Ireland, or the CNIL if you are in France). A full list of EEA supervisory authorities is available at edpb.europa.eu.
UK residents may contact the Information Commissioner's Office (ICO). California residents may also contact the California Privacy Protection Agency (CPPA).