Advertising and Public Relations (One-Year Professional Program)
The University of Alabama Rank #740Program Overview
The Advertising and Public Relations (One-Year Professional Program) at The University of Alabama is a MA programme in Communications & Media over 12 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of communications & media. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Advertising and Public Relations (One-Year Professional Program) programme are well-prepared for careers in academia, industry, government, and the private sector across United States and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 12 months
- Language of instruction: English
- Study mode: On-campus
- Tuition: USD 13,475 (Tuition (Semester)) — International students; USD 5,235 (Tuition (Semester)) — National students
- Location: Tuscaloosa, United States, United States
Career Opportunities
Graduates of the Advertising and Public Relations (One-Year Professional Program) programme are prepared for diverse careers in communications & media:
- Journalist
- PR Manager
- Content Strategist
- Media Producer
- Digital Marketing Manager
- Communications Officer
Program Curriculum
Course Structure
- Contemporary Advertising and Public Relations
- Persuasive Communication
- Communication Research Methods
- Seminar in Communication Theory
- Media Planning
- Advertising and Public Relations Management
- Research Applications in Advertising and Public Relations
- Integrated Communication Project
- Visual Communication
- Communication Campaign Workshop
Admission Requirements
Academic Requirements
Admission Requirements:
Admission to graduate work in the advertising and public relations program requires a 3.0 or higher undergraduate grade point average (on a 4.0 scale) and a score of at least 300 on the Graduate Record Examination general test. All those interested in being admitted into the program must apply for admission to the Graduate School of The University of Alabama the semester prior to their anticipated start date.
Application Process- Completed online application form
- $50 application fee ($60 for international applicants)
- Resume/CV
- A statement of purpose emphasizing why you want to complete an advertising and public relations degree in our program and how the degree will advance your professional and educational goals
- Three letters of recommendation (at least two from academic sources)
- Transcripts from previous academic institutions
- Graduate Record Examination scores (international applicants should also report TOEFL scores)
Tuition & Financial Information
Tuition Fee
USD 13,475 (Tuition (Semester)) — International students; USD 5,235 (Tuition (Semester)) — National students
Tuition fees: USD 13,475 (Tuition (Semester)) — International students; USD 5,235 (Tuition (Semester)) — National students
Financial Aid & Scholarships
Contact The University of Alabama directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About The University of Alabama
The University of Alabama
Tuscaloosa, United States
We are dedicated to excellence in teaching, research and service. We provide a robust campus environment where our students can reach their greatest potential while learning from the best and...
University Profile- Application Deadline 2001-03-18
- Start Date 2018-08-17
- Language English
- Duration 12 months