International Food and Beverage Management

Course Structure

1. [\'The F&B Industry Outlook - Opening module\', \'Financial Accounting in F&B\', \'Restaurant Management: co-managing a cost center and a profit center\', "Understanding Food and Beverage\'s Financial Challenges", \'Managerial Economics: macro and micro trends in F&B\', \'Marketing Principles in F&B\', \'Corporate Strategy: successes, failures and challenges in the F&B industry\', \'Supply Chain & Operations in the F&B industry\', \'HR Management & Cross-Cultural Dynamics in F&B\', \'International Business Law\', \'Language courses (optional)\', \'Negotiation in a Intercultural Context\', \'Managing International Teams\', \'Effective Communication\', \'Strategic Marketing & Branding in F&B\', \'Marketing Planning & Communication Management\', \'Customer Experience: the international Consumer\', \'Digital strategy for F&B\', \'Luxury in the F&B Industry\', \'Sales Management in F&B\', \'Trade, Retail & Category Marketing in the F&B industry\', \'Marketing of Innovations\', \'Family Business & Start-up in F&B\', \'New Product Development and Innovation in F&B Industry\', \'Sustainability and Risk for F&B Companies\', \'Build your career in the\ Food & Beverage sector\', \'Bring your\ business idea\ to life\', \'Get an\ international overview\ of the industry\', \'Have the opportunity to work with top players in the\ Food & Beverage industry\', \'Enhance your profile with\ strong managerial skills\', \'Add value to your CV by leveraging the\ high ranking of the ESCP Europe business school\', \'Study in two beautiful cities like\ Turin and Paris, famous for their excellence in the food and beverage sector\', \'A Bachelor or Master\’s\ Degree in any field of study\', \'Fluency in English\ (a second foreign language is a plus)\', \'Previous work experience in the\ Food & Beverage sector\ (appreciated but not mandatory)\', \'Real motivation to join the Master and\  for a high-level career in this industry\']