Program Overview
The Brand and Design Management at Plymouth University is a MSc programme in Business & Management over 12 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Brand and Design Management programme are well-prepared for careers in academia, industry, government, and the private sector across United Kingdom and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 12 months
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 6.5
- Tuition: GBP 13,250 (Tuition (Year)) — International students; GBP 7,500 (Tuition (Year)) — EU/EEA students
- Location: Plymouth, United Kingdom
Career Opportunities
Graduates of the Brand and Design Management programme are prepared for diverse careers in business & management:
- Business Analyst
- Management Consultant
- Product Manager
- Strategy Analyst
- Operations Manager
- Entrepreneur
Program Curriculum
Course Structure
- Brands and the Value of Design
- Brands, Culture and Society
- Consumer Psychology and Brand Behaviour
- Entrepreneurship and Small Business Growth
- Leadership and Management Essentials
- Product Policy and Portfolio Management
- Research Methods for Decision Making
- Strategic Brand Management
- Trademark, Copyright and Design Law
- Core modulesMKT712Consumer Psychology and Brand BehaviourSRE712Research Methods for Decision MakingLAW711Trademark, Copyright and Design LawMKT711Brands and the Value of DesignHRL710ALeadership and Management EssentialsMKT709Strategic Brand ManagementMKT710Brands, Culture and SocietyMKT707Product Policy and Portfolio ManagementENT705SUEntrepreneurship and Small Business Growth
- MKT712Consumer Psychology and Brand Behaviour
- SRE712Research Methods for Decision Making
- LAW711Trademark, Copyright and Design Law
- MKT711Brands and the Value of Design
- HRL710ALeadership and Management Essentials
- MKT709Strategic Brand Management
- MKT710Brands, Culture and Society
- MKT707Product Policy and Portfolio Management
- ENT705SUEntrepreneurship and Small Business Growth
Admission Requirements
Academic Requirements
Normal minimum entry requirements are a Lower Second / 2:2 class honours degree in a relevant subject e.g. business and management, graphic design, psychology or sociology.
APEL
Candidates who do not possess a first degree or who have been awarded a third class honours or pass degree may be considered for the programme on the basis of previous work experience or relevant training. Candidates will be interviewed by the programme manager, and if appropriate may be required to complete an assessment to demonstrate they have the necessary knowledge and skills to allow entry.
Candidates will need to complete all modules on the programme, and therefore APEL will not be considered for any modules on the MSc Brand and Design Management degree itself.
English Proficiency: IELTS 6.5 or equivalent.
Tuition & Financial Information
Tuition Fee
GBP 13,250 (Tuition (Year)) — International students; GBP 7,500 (Tuition (Year)) — EU/EEA students
Tuition fees: GBP 13,250 (Tuition (Year)) — International students; GBP 7,500 (Tuition (Year)) — EU/EEA students
IELTS requirement: 6.5
Financial Aid & Scholarships
Contact Plymouth University directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About Plymouth University
Plymouth University
Plymouth, United Kingdom
Visit the university profile page to learn more about this institution.
University Profile- Language English
- Duration 12 months
