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Preparing your educational journey
Tuition USD 48,950 (Tuition (Year)) — International students; USD 48,950 (Tuition (Year)) — National students
Degree MSc
Duration 18 months
Deadline 2030-03-18
Delivery On-campus
Location St. Louis, United States
Language English

Program Overview

The Customer Analytics at Washington University in St. Louis is a MSc programme in Humanities over 18 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of humanities. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the Customer Analytics programme are well-prepared for careers in academia, industry, government, and the private sector across United States and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 18 months
  2. Language of instruction: English
  3. Study mode: On-campus
  4. English requirement: IELTS 6.5
  5. Tuition: USD 48,950 (Tuition (Year)) — International students; USD 48,950 (Tuition (Year)) — National students
  6. Location: Saint Louis, United States, United States

Career Opportunities

Graduates of the Customer Analytics programme are prepared for diverse careers in humanities:

  1. Researcher / Academic
  2. Cultural Programme Manager
  3. Editor / Writer
  4. Translator / Interpreter
  5. Museum Curator
  6. Communications Specialist

Program Curriculum

Course Structure

  1. Fundamentals of Statistics and SPSS Programming
  2. Introduction to Marketing
  3. Introduction to Machine Learning in R
  4. Build a Web Scraper in Python
  5. Data Analysis for Brand Management
  6. Quantitative Decision Making
  7. Analytics-Driven Brand Management
  8. Managerial Communications

Admission Requirements

Academic Requirements

Prospective graduate students should apply online and follow the checklist below to gather supplemental materials:
  • Application fee
  • Official undergraduate and or graduate transcripts
  • Three letters of recommendation
  • Statement of Purpose (required for Ph.D. applicants; suggested for M.S. applicants)
  • GRE scores (electronic copies of applicant scores will be used for evaluation purposes, but official scores will be necessary if admitted)
  • TOEFL scores (required for all international applicants)
  • Financial Certification (required for all international applicants)

English Proficiency: IELTS 6.5 or equivalent.

Tuition & Financial Information

Tuition Fee

USD 48,950 (Tuition (Year)) — International students; USD 48,950 (Tuition (Year)) — National students

Tuition fees: USD 48,950 (Tuition (Year)) — International students; USD 48,950 (Tuition (Year)) — National students

IELTS requirement: 6.5

Financial Aid & Scholarships

Contact Washington University in St. Louis directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.

About Washington University in St. Louis

Washington University in St. Louis logo

Washington University in St. Louis

St. Louis, United States

Washington University in St. Louis is a distinguished institution of higher education committed to academic excellence, innovative research, and preparing students for leadership in their chosen...

University Profile
  • Application Deadline 2030-03-18
  • Start Date 2018-05-19
  • Language English
  • Duration 18 months