Program Overview
The Advertising at RMIT University is a Master programme in Computer Science & IT over 24 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of computer science & it. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Advertising programme are well-prepared for careers in academia, industry, government, and the private sector across Australia and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 24 months
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 6.5
- Tuition: AUD 55,680 (Tuition (Full programme)) — International students; AUD 23,040 (Tuition (Full programme)) — National students
- Location: Melbourne, Australia
Career Opportunities
Graduates of the Advertising programme are prepared for diverse careers in computer science & it:
- Software Engineer / Developer
- Data Scientist
- Machine Learning Engineer
- IT Project Manager
- Cybersecurity Analyst
- Cloud Solutions Architect
Program Curriculum
Course Structure
- complex and integrated campaign management
- brand management
- account management
- account planning
- strategy planning
- agency management
- media planning
- collaborative teamwork
- project proposal and pitching
- design thinking
- value chain and proposition
- communication perspectives
- international advertising approaches.
- commercial sponsorship
- sales promotion
- event management
- direct response
- digital, emerging and contemporary media
- consumer behaviour and audience analysis.
- public relations and communication practice
- communication for social change
- corporate writing and editing
- leading change in media and communication.
Admission Requirements
Academic Requirements
You must have successfully completed an Australian Bachelor degree (or equivalent overseas qualification) with a minimum GPA of 2.5 (out of 4.0).
You may also be considered if you have at least 3 years professional experience in the advertising, marketing, marketing communication, professional communication or public relations field.
PrerequisitesNone
Selection tasksStatement: You must include with your application a statement explaining your interest in studying the program and how you feel the program will advance your career, providing detail of any previous work experience in the industry.
English language requirements- Pearson Test of English (Academic) (PTE A)): minimum score of 58 (with no band less than 50)
English Proficiency: IELTS 6.5 or equivalent.
Tuition & Financial Information
Tuition Fee
AUD 55,680 (Tuition (Full programme)) — International students; AUD 23,040 (Tuition (Full programme)) — National students
Tuition fees: AUD 55,680 (Tuition (Full programme)) — International students; AUD 23,040 (Tuition (Full programme)) — National students
IELTS requirement: 6.5
Financial Aid & Scholarships
Contact RMIT University directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About RMIT University
RMIT University
Melbourne, Australia
RMIT University Library consists of six academic branch libraries in Australia and Vietnam. Its four Australian branches are located on the RMIT University campuses in Melbourne City, Bundoora and...
University Profile- Application Deadline 22 July 2026
- Start Date 10 March 2026
- Language English
- Duration 24 months