Program Overview
The Integrated Marketing Communication at Florida State University is a Master programme in Business & Management, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Integrated Marketing Communication programme are well-prepared for careers in academia, industry, government, and the private sector across United States and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 7
- Location: Tallahassee, United States, United States
Career Opportunities
Graduates of the Integrated Marketing Communication programme are prepared for diverse careers in business & management:
- Business Analyst
- Management Consultant
- Product Manager
- Strategy Analyst
- Operations Manager
- Entrepreneur
Program Curriculum
Course Structure
- Media Consumer Behavior
- Account Planning
- Measurement of Listener-Viewer Attitude and Response
- Computers in Communication Research
- Statistical Methods in Communication Research
Admission Requirements
Academic Requirements
You need the following GPA score:
Applicants for graduate programs must have the equivalent of a bachelor\xe2\x80\x99s degree with a minimum GPA equivalent to 3 on a US 4.0 grading scale. Admitted applicants typically have an undergraduate GPA of or better on a 4.0 scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).
Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).
- Complete and submit the University Admissions Office\xc2\x92s Online Application Form.
- Pay a non-refundable application fee of $30
- Submit a completed Residency Affidavit
- Take the Graduate Record Examination (GRE) and request scores to be sent to FSU.
- An excellent undergraduate academic record, from accredited universities, to include a minimum 3.0 GPA (on a 4.0 scale). In addition, doctoral applicants should have a minimum of a 3.3 in their master\xc2\x92s degree work
- GRE scores
- Three letters of recommendation
- A resume or writing sample (required for doctoral students).
English Proficiency: IELTS 7 or equivalent.
Tuition & Financial Information
Detailed tuition information is not available. Please contact the university for the most current tuition and fee information.
Application Deadline
Please contact the university for application deadline information.
About Florida State University
Florida State University
Tallahassee, United States
Florida State University is a distinguished institution of higher education committed to academic excellence, innovative research, and preparing students for leadership in their chosen fields. The...
University Profile- Language English