Program Overview
The International Tourism at Universit\xc3\xa0 Della Svizzera Italiana (USI) is a MA programme in Humanities over 24 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of humanities. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the International Tourism programme are well-prepared for careers in academia, industry, government, and the private sector across Switzerland and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 24 months
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 5.5
- Tuition: EUR 3,660 (Tuition (Semester)) — International students; EUR 1,830 (Tuition (Semester)) — National students
- Location: Lugano, Switzerland
Career Opportunities
Graduates of the International Tourism programme are prepared for diverse careers in humanities:
- Researcher / Academic
- Cultural Programme Manager
- Editor / Writer
- Translator / Interpreter
- Museum Curator
- Communications Specialist
Program Curriculum
Course Structure
- Consumer Behaviour in Tourism
- Cultural History of Tourism
- E-Tourism Technology Labs
- Event Management
- International Relations and Tourism
- New Media for Tourism Communication
- Rhetoric and Persuasion in Tourism Communication
- Tourism Economics
Admission Requirements
Academic Requirements
Admission Requirements
The formal requirement for admission is a Bachelor\'s degree from a recognized academic institution in Economics, Communication Sciences, Political Science, Tourism, or other related fields.
For Bachelor degrees obtained in Switzerland we accept degrees from recognised or accredited Swiss Higher Education Institutions (Universities and Universities of Applied Sciences) listed by Swissuniversities.
Applicants holding a Bachelor degree of a recognised University of Applied Sciences (in Switzerland the so-called \'Fachhochschule\') may be admitted with 30 additional ECTS to be obtained during the master through elective courses chosen by the student.
As the places offered are limited, selection can be effected on the basis of academic results.Admissions will be treated on a case by case basis.English Proficiency: IELTS 5.5 or equivalent.
Tuition & Financial Information
Tuition Fee
EUR 3,660 (Tuition (Semester)) — International students; EUR 1,830 (Tuition (Semester)) — National students
Tuition fees: EUR 3,660 (Tuition (Semester)) — International students; EUR 1,830 (Tuition (Semester)) — National students
IELTS requirement: 5.5
Financial Aid & Scholarships
Contact Universit\xc3\xa0 Della Svizzera Italiana (USI) directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About Università della Svizzera italiana (USI)
Università della Svizzera italiana (USI)
Lugano, Switzerland
The Università della Svizzera italiana (USI) is one of Switzerland's 12 officially recognized public universities and the only one where the primary language of instruction is Italian. Established...
University Profile- Application Deadline 2030-04-18
- Start Date 2018-09-19
- Language English
- Duration 24 months