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International Tourism Marketing logo
University of Surrey logo

International Tourism Marketing

University of Surrey
Tuition GBP 19,000 (Tuition (Year)) — International students; GBP 9,250 (Tuition (Year)) — EU/EEA students
Degree MSc
Duration 12 months
Deadline 1 September 2026
Delivery On-campus
Location Guildford, United Kingdom
Language English

Program Overview

The International Tourism Marketing at University of Surrey is a MSc programme in Business & Management over 12 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the International Tourism Marketing programme are well-prepared for careers in academia, industry, government, and the private sector across United Kingdom and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 12 months
  2. Language of instruction: English
  3. Study mode: On-campus
  4. English requirement: IELTS 6.5
  5. Tuition: GBP 19,000 (Tuition (Year)) — International students; GBP 9,250 (Tuition (Year)) — EU/EEA students
  6. Location: Guildford, United Kingdom

Career Opportunities

Graduates of the International Tourism Marketing programme are prepared for diverse careers in business & management:

  1. Business Analyst
  2. Management Consultant
  3. Product Manager
  4. Strategy Analyst
  5. Operations Manager
  6. Entrepreneur

Program Curriculum

Course Structure

  1. Research Methods
  2. Digital Marketing and Social Media in Tourism
  3. Tourism Services Marketing
  4. Perspectives in Tourism Management
  5. Sustainable Tourism Management
  6. Tourism Development
  7. Dissertation
  8. Tourism Social Science
  9. Destinations Management and Marketing
  10. Accounting and Finance for Business
  11. Innovation in Tourism
  12. Applied Marketing Research
  13. Visitor Attraction Management
  14. Tourism Strategy
  15. Ethics and CRS
  16. Business Plan for Hospitality and Tourism

Admission Requirements

Academic Requirements

Admission Requirements:

Applicants should normally hold a Bachelors degree (UK 2.1 or above) or equivalent qualification from a British or overseas university.

Relevant work experience could be an additional benefit where applicants have not reached the standard entry requirements, although it is not an admissions requirement for this particular degree programme. Higher level professional qualifications may also be accepted. Each applicant is assessed on their own merit.

Documents Required:

  • Scanned copies of signed/stamped qualifications\xc2\xa0
  • Evidence of English language level\xc2\xa0
  • A copy of your passport\xc2\xa0
  • A personal statement\xc2\xa0
  • A research proposal\xc2\xa0
  • Contact details of two referees

English Proficiency: IELTS 6.5 or equivalent.

Tuition & Financial Information

Tuition Fee

GBP 19,000 (Tuition (Year)) — International students; GBP 9,250 (Tuition (Year)) — EU/EEA students

Tuition fees: GBP 19,000 (Tuition (Year)) — International students; GBP 9,250 (Tuition (Year)) — EU/EEA students

IELTS requirement: 6.5

Financial Aid & Scholarships

Contact University of Surrey directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.

About University of Surrey

University of Surrey logo

University of Surrey

Guildford, United Kingdom

University of Surrey is a distinguished institution of higher education committed to academic excellence, innovative research, and preparing students for leadership in their chosen fields. The...

University Profile
  • Application Deadline 1 September 2026
  • Start Date September 2026
  • Language English
  • Duration 12 months