Program Overview
The Marketing and International Commerce at Vytautas Magnus University is a Master programme in Business & Management over 24 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Marketing and International Commerce programme are well-prepared for careers in academia, industry, government, and the private sector across Lithuania and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 24 months
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 5.5
- Tuition: EUR 2,600 (Tuition (Year)) — International students; EUR 2,600 (Tuition (Year)) — EU/EEA students
- Location: Kaunas, Lithuania
Career Opportunities
Graduates of the Marketing and International Commerce programme are prepared for diverse careers in business & management:
- Business Analyst
- Management Consultant
- Product Manager
- Strategy Analyst
- Operations Manager
- Entrepreneur
Program Curriculum
Course Structure
- E-marketing and e-business
- Neuromarketing
- Strategic marketing
- Scientific research methodology
- Corporate reputation management
- Supply chain management
- International business
- International business law
- Relationship marketing
- International marketing
- Business ethics
- Social and economic networking
- Interpersonal and intercultural communication
- Carrier management
- Some subjects can be chosen from another programmes of social sciences
Admission Requirements
Academic Requirements
- Bachelor degree diploma or equivalent degree in the field of Social Sciences.
- Proof of English Language: Minimum requirements for English language are TOEFL 87 iBT/534 PBT, IELTS 5.5. or any other official document from an official institution showing you had courses in English or studied English language and have at least B2 level.
- Admission score is counted based on: Arithmetic average of bachelor degree diploma supplement all subjects* 0,7 + Evaluation of bachelor thesis or final examination * 0,3.
English Proficiency: IELTS 5.5 or equivalent.
Tuition & Financial Information
Tuition Fee
EUR 2,600 (Tuition (Year)) — International students; EUR 2,600 (Tuition (Year)) — EU/EEA students
Tuition fees: EUR 2,600 (Tuition (Year)) — International students; EUR 2,600 (Tuition (Year)) — EU/EEA students
IELTS requirement: 5.5
Financial Aid & Scholarships
Contact Vytautas Magnus University directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About Vytautas Magnus University
Vytautas Magnus University
Kaunas, Lithuania
Visit the university profile page to learn more about this institution.
University Profile- Application Deadline Dec, 2026
- Start Date Feb, 2027
- Language English
- Duration 24 months
