Loading...
Preparing your educational journey
Marketing and Operations Management logo
University of Pennsylvania logo

Marketing and Operations Management

University of Pennsylvania Rank #259
Tuition USD 68,210 (Tuition (Year)) — National students
Degree MBA
Duration 20 months
Delivery On-campus
Location Philadelphia, United States
Language English

Program Overview

The Marketing and Operations Management at University of Pennsylvania is a MBA programme in Business & Management over 20 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the Marketing and Operations Management programme are well-prepared for careers in academia, industry, government, and the private sector across United States and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 20 months
  2. Language of instruction: English
  3. Study mode: On-campus
  4. Tuition: USD 68,210 (Tuition (Year)) — National students
  5. Location: Philadelphia, United States, United States

Career Opportunities

Graduates of the Marketing and Operations Management programme are prepared for diverse careers in business & management:

  1. Business Analyst
  2. Management Consultant
  3. Product Manager
  4. Strategy Analyst
  5. Operations Manager
  6. Entrepreneur

Program Curriculum

Course Structure

  1. Dynamic Marketing Strategy
  2. Strategic Marketing Simulation
  3. Business Analytics
  4. Information Technology and Business Transformation
  5. Data and Analysis for Marketing Decisions
  6. Applied Probability Models in Marketing

Admission Requirements

Academic Requirements

The joint major requires\xc2\xa0seven credit units\xc2\xa0and emphasizes the integration of the two functional areas. Students are required to take the core courses in marketing and operations management, and Marketing Research (MKTG 712). Remaining work for the major is satisfied by taking\xc2\xa0four credit units of electives from the Marketing department and Operation and Information Management department course offerings. At least\xc2\xa0one credit unit must be from the Marketing department and at least two credit units must be from the OPIM Department.

Tuition & Financial Information

Tuition Fee

USD 68,210 (Tuition (Year)) — National students

Tuition fees: USD 68,210 (Tuition (Year)) — National students

Financial Aid & Scholarships

Contact University of Pennsylvania directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.

About University of Pennsylvania

University of Pennsylvania logo

University of Pennsylvania

Philadelphia, United States

University of Pennsylvania is a distinguished institution of higher education committed to academic excellence, innovative research, and preparing students for leadership in their chosen fields....

University Profile
  • Language English
  • Duration 20 months