Marketing Management
Toulouse Business School - Barcelona CampusProgram Overview
The Marketing Management at Toulouse Business School - Barcelona Campus is a MSc programme in Business & Management over 18 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Marketing Management programme are well-prepared for careers in academia, industry, government, and the private sector across Spain and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 18 months
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 6
- Tuition: EUR 16,500 (Tuition (Full programme)) — International students; EUR 16,500 (Tuition (Full programme)) — EU/EEA students
- Location: Barcelona, Spain
Career Opportunities
Graduates of the Marketing Management programme are prepared for diverse careers in business & management:
- Business Analyst
- Management Consultant
- Product Manager
- Strategy Analyst
- Operations Manager
- Entrepreneur
Program Curriculum
Course Structure
- Introduction to Accounting and Finance
- Quantitative Methods
- Introduction to Marketing
- The Business Plan: The capacity to identify and develop a business opportunity is an essential skill for any manager. This subject provides the technical tools to succeed in this task, with special emphasis on the financial and accounting aspects.
- Company Strategy: How management can make a business profitable. Understanding the competitive environment (markets, competitors, etc.), utilising internal resources and capabilities and determining strategies based on this knowledge to create a business advantage.
- International Business: The tools to understand how different regional business environments operate from multiple perspectives (economic, legal, cultural, social), and methods for discovering the options available to businesses to help them thrive in these environments.
- System Dynamics: Organizations are complex and changing systems. This subject develops the ability to analyse any type of organization from a systems perspective and propose the necessary adjustments to improve the workings of processes, flows and exchanges.
- Human Resources: Understanding management of the potential of people and talent within organizations, and how to harness that potential in a way that is synergistic to company development. How an organizational culture is developed and the relationships between this, leadership and individual and collective performance
- General Marketing
- Fashion and Luxury Marketing
Admission Requirements
Academic Requirements
You need the following GMAT score:
The GMAT is specifically designed for admission to business or management schools, and is meant to test how prepared you are for a business degree programme
Candidates\' profile
Candidates must meet the following criteria:- Be under 29 years old on the MSc program start date.
- There is no minimum Grade Point Average (GPA) requirement. However, a strong GPA will be viewed positively when considering the application.
Bachelor\'s degree
- Candidates must hold a bachelors degree (of a minimum 180 ECTS) from a non-French accredited university.
- Candidates who are likely to have obtained such a qualification before the beginning of the MSc course are also eligible to apply.
- French candidates with a non-French bachelors degree are able to apply if they can prove that they have studied for at least 2 years outside of France.
- Candidates with a qualification from a French university can apply for the Master in Management.
English Proficiency: IELTS 6 or equivalent.
Tuition & Financial Information
Tuition Fee
EUR 16,500 (Tuition (Full programme)) — International students; EUR 16,500 (Tuition (Full programme)) — EU/EEA students
Tuition fees: EUR 16,500 (Tuition (Full programme)) — International students; EUR 16,500 (Tuition (Full programme)) — EU/EEA students
IELTS requirement: 6
Financial Aid & Scholarships
Contact Toulouse Business School - Barcelona Campus directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About Toulouse Business School - Barcelona Campus
Toulouse Business School - Barcelona Campus
Toulouse, France
Visit the university profile page to learn more about this institution.
University Profile- Application Deadline Oct, 2026
- Start Date Nov, 2026
- Language English
- Duration 18 months
