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Tuition GBP 19,170 (Tuition (Year)) — International students; GBP 10,710 (Tuition (Year)) — EU/EEA students
Degree MSc
Duration 12 months
Deadline 2003-07-18
Delivery On-campus
Location Birmingham, United Kingdom
Language English

Program Overview

The Marketing at University of Birmingham is a MSc programme in Business & Management over 12 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the Marketing programme are well-prepared for careers in academia, industry, government, and the private sector across United Kingdom and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 12 months
  2. Language of instruction: English
  3. Study mode: On-campus
  4. English requirement: IELTS 6.5
  5. Tuition: GBP 19,170 (Tuition (Year)) — International students; GBP 10,710 (Tuition (Year)) — EU/EEA students
  6. Location: Birmingham, United Kingdom

Career Opportunities

Graduates of the Marketing programme are prepared for diverse careers in business & management:

  1. Business Analyst
  2. Management Consultant
  3. Product Manager
  4. Strategy Analyst
  5. Operations Manager
  6. Entrepreneur

Program Curriculum

Course Structure

  1. Consumer Behaviour
  2. Marketing Management
  3. Marketing Research
  4. Marketing Strategy and Planning
  5. Research Methods for Dissertation
  6. Product and Innovation Management
  7. Strategic Environmental Sustainability
  8. Services Marketing
  9. Strategic Brand Management
  10. Marketing Communications
  11. Business to Business Relationships
  12. Retail Marketing

Admission Requirements

Academic Requirements

  • A good Honours degree (2:1 or higher) or postgraduate diploma from a UK university or equivalent.
  • We accept a range of qualifications from different countries \xc2\x96 learn more about\xc2\xa0international entry requirements\xc2\xa0
  • English language scores of 7.0 IELTS (no less than 6.5 in any band), 95 TOEFL (with no less than 22 in any band), or 67 (in all skills) Pearson Academic Test of English are required.

English Proficiency: IELTS 6.5 or equivalent.

Tuition & Financial Information

Tuition Fee

GBP 19,170 (Tuition (Year)) — International students; GBP 10,710 (Tuition (Year)) — EU/EEA students

Tuition fees: GBP 19,170 (Tuition (Year)) — International students; GBP 10,710 (Tuition (Year)) — EU/EEA students

IELTS requirement: 6.5

Financial Aid & Scholarships

Contact University of Birmingham directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.

About University of Birmingham

University of Birmingham logo

University of Birmingham

Birmingham, United Kingdom

University of Birmingham is a distinguished institution of higher education committed to academic excellence, innovative research, and preparing students for leadership in their chosen fields. The...

University Profile
Application Information
  • Application Deadline 2003-07-18
  • Start Date 2018-09-01
  • Language English
  • Duration 12 months
Apply Now
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