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Master of Arts in International Management - Marketing Specialization logo
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Master of Arts in International Management - Marketing Specialization

New European College
Information last verified July 2026
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Tuition EUR 6,390 (Tuition (Semester)) — International students; EUR 6,390 (Tuition (Semester)) — National students
Degree MA
Duration 24 months
Delivery On-campus
Location Munich, Germany
Language English

Program Overview

The Master of Arts in International Management - Marketing Specialization at New European College is a MA programme in Business & Management over 24 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the Master of Arts in International Management - Marketing Specialization programme are well-prepared for careers in academia, industry, government, and the private sector across Germany and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 24 months
  2. Language of instruction: English
  3. Study mode: On-campus
  4. English requirement: IELTS 6
  5. Tuition: EUR 6,390 (Tuition (Semester)) — International students; EUR 6,390 (Tuition (Semester)) — National students
  6. Location: München, Germany

Career Opportunities

Graduates of the Master of Arts in International Management - Marketing Specialization programme are prepared for diverse careers in business & management:

  1. Business Analyst
  2. Management Consultant
  3. Product Manager
  4. Strategy Analyst
  5. Operations Manager
  6. Entrepreneur

Program Curriculum

Course Structure

  1. to learn about the current landscape, trends and issues, in the world of marketing
  2. to reach & communicate to a global audience using modern marketing techniques & methods
  3. adapting your offerings to current needs of customers and create optimal ways of connecting with them
  4. Global Brand Management
  5. International Consumer Behaviour
  6. Applied Marketing Research
  7. Current Issues in International Marketing
  8. Sales and Pricing

Admission Requirements

Academic Requirements

You need the following GPA score:

Required score: 2

Applicants for graduate programs must have the equivalent of a bachelor’s degree with a minimum GPA equivalent to 2 on a US 4.0 grading scale. Admitted applicants typically have an undergraduate GPA of or better on a 4.0 scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).

Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).

You need the following GMAT score:

Required score: 500

The GMAT is specifically designed for admission to business or management schools, and is meant to test how prepared you are for a business degree programme

1. Undergraduate degree from a state recognised university in a business related field with:   - min. 180 ECTS or equivalent   - min. 3.0 German grading system (2.0 /4.0 U.S.) or equivalent2. GMAT min. 500 points (only required if GPA is lower than 2.0 / 4.0)3. Proof of English language proficiency4. Assessment Interview

English Proficiency: IELTS 6 or equivalent.

Tuition & Financial Information

Tuition Fee

EUR 6,390 (Tuition (Semester)) — International students; EUR 6,390 (Tuition (Semester)) — National students

Tuition fees: EUR 6,390 (Tuition (Semester)) — International students; EUR 6,390 (Tuition (Semester)) — National students

IELTS requirement: 6

Financial Aid & Scholarships

Contact New European College directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.

About New European College

New European College logo

New European College

Munich, Germany

New European College is a private international business school in Munich, Germany, that offers state-accredited university programs in business administration and international management in English.

University Profile
Application Information
  • Start Date Oct, 2026
  • Language English
  • Duration 24 months
Apply Now
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