Program Overview
The Media Leadership (Robert Kennedy College) at University of Cumbria is a MBA programme in Communications & Media over 12 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of communications & media. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Media Leadership (Robert Kennedy College) programme are well-prepared for careers in academia, industry, government, and the private sector across United Kingdom and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 12 months
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 6
- Tuition: GBP 10,500 (Tuition (Year)) — International students; GBP 9,250 (Tuition (Year)) — National students
- Location: Lancaster, United Kingdom
Career Opportunities
Graduates of the Media Leadership (Robert Kennedy College) programme are prepared for diverse careers in communications & media:
- Journalist
- PR Manager
- Content Strategist
- Media Producer
- Digital Marketing Manager
- Communications Officer
Program Curriculum
Course Structure
- Organisational Behaviour
- Media, Business and Society
- Marketing Management
- Sustainability Leadership in the Media
- Strategic Management
- Dissertation
- Financial Management
- Information Management
Admission Requirements
Academic Requirements
- A non-graduate qualification which the University deems to be of satisfactory standard for the purpose of post-graduate admission.
- In the absence of a UK first degree with honours (or equivalent), the candidate should have relevant work experience and have held a position of team leader responsibility for a minimum of three years within the previous five years.
- For non UK degree programmes, the University will utilise the Naric database to determine its equivalence to a UK honours degree.
- Applicants presenting non-standard qualifications with substantial business and management experience may be invited for an interview to present their experiential learning.
English Proficiency: IELTS 6 or equivalent.
Tuition & Financial Information
Tuition Fee
GBP 10,500 (Tuition (Year)) — International students; GBP 9,250 (Tuition (Year)) — National students
Tuition fees: GBP 10,500 (Tuition (Year)) — International students; GBP 9,250 (Tuition (Year)) — National students
IELTS requirement: 6
Financial Aid & Scholarships
Contact University of Cumbria directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About University of Cumbria
University of Cumbria
Carlisle, United Kingdom
The University of Cumbria is a public university in Cumbria, with its headquarters in Carlisle and other major campuses in Lancaster, Ambleside, and London. It has roots extending back to the...
University Profile- Language English
- Duration 12 months