Program Overview
The Marketing Practice at University College Dublin is a MSc programme in Business & Management over 12 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Marketing Practice programme are well-prepared for careers in academia, industry, government, and the private sector across Ireland and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 12 months
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 6.5
- Tuition: EUR 18,300 (Tuition (Year)) — International students; EUR 14,450 (Tuition (Year)) — EU/EEA students
- Location: Dublin, Ireland
Career Opportunities
Graduates of the Marketing Practice programme are prepared for diverse careers in business & management:
- Business Analyst
- Management Consultant
- Product Manager
- Strategy Analyst
- Operations Manager
- Entrepreneur
Program Curriculum
Course Structure
- Account Management: Selling & Relationship Skills
- Developing and Communicating Customer Value Propositions
- Strategic Market Management
- Professional Development - September February
- Action Learning Project - September February
- Applied Marketing Projects - September February
Admission Requirements
Academic Requirements
- Honours Business primary degree or an honours degree in other disciplines.
- Acceptance on the programme is subject to demonstration of an aptitude in Marketing
- Interview: The interview process is made up of two separate interviews; one individual and one group interview.
English Proficiency: IELTS 6.5 or equivalent.
Tuition & Financial Information
Tuition Fee
EUR 18,300 (Tuition (Year)) — International students; EUR 14,450 (Tuition (Year)) — EU/EEA students
Tuition fees: EUR 18,300 (Tuition (Year)) — International students; EUR 14,450 (Tuition (Year)) — EU/EEA students
IELTS requirement: 6.5
Financial Aid & Scholarships
Contact University College Dublin directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About University College Dublin
University College Dublin
Dundrum, Ireland
University College Dublin is a distinguished institution of higher education committed to academic excellence, innovative research, and preparing students for leadership in their chosen fields....
University Profile- Language English
- Duration 12 months