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Strategic Branding and Stakeholder Communication logo
Middlesex University logo

Strategic Branding and Stakeholder Communication

Middlesex University
Tuition GBP 14,000 (Tuition (Year)) — International students; GBP 10,500 (Tuition (Year)) — EU/EEA students
Degree MA
Duration 12 months
Delivery On-campus
Location London, United Kingdom
Language English

Program Overview

The Strategic Branding and Stakeholder Communication at Middlesex University is a MA programme in Communications & Media over 12 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of communications & media. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the Strategic Branding and Stakeholder Communication programme are well-prepared for careers in academia, industry, government, and the private sector across United Kingdom and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 12 months
  2. Language of instruction: English
  3. Study mode: On-campus
  4. English requirement: IELTS 6.5
  5. Tuition: GBP 14,000 (Tuition (Year)) — International students; GBP 10,500 (Tuition (Year)) — EU/EEA students
  6. Location: London, United Kingdom

Career Opportunities

Graduates of the Strategic Branding and Stakeholder Communication programme are prepared for diverse careers in communications & media:

  1. Journalist
  2. PR Manager
  3. Content Strategist
  4. Media Producer
  5. Digital Marketing Manager
  6. Communications Officer

Program Curriculum

Course Structure

  1. Strategic Brand Management
  2. Stakeholder and Communication Theory
  3. Brand Analytics: Methods and Strategies
  4. Digital Marketing
  5. City, Region and Nation Branding
  6. Corporate and Organisational Branding
  7. Innovation-Driven Marketing
  8. Sonic Branding
  9. Research Methods and Dissertation

Admission Requirements

Academic Requirements

You need the following GPA score:

Required score: Lower Second Class

Applicants for graduate programs must have the equivalent of a bachelor\xe2\x80\x99s degree with a minimum GPA equivalent to Lower Second Class on the UK Honour scale. Admitted applicants typically have an undergraduate GPA of or better on the UK Honour scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).

Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).

UK & Eu

Qualifications
  • A 2:2 honours degree, or equivalent qualification, in an appropriate subject
  • We also consider applicants without a degree who have a minimum of three years managerial experience in sales or marketing.

Eligibility

UK/EU and international students are eligible to apply for this course.

Academic credit for previous study or experience

If you have relevant qualifications or work experience, academic credit may be awarded towards your Middlesex University programme of study.\xc2\xa0

Interviews, entrance tests, portfolios and auditions

Entry onto this course does not require an interview, portfolio or audition.

International

Qualifications

We accept the equivalent of the below qualifications from a recognised overseas qualification:

  • A 2:2 honours degree, or equivalent qualification, in an appropriate subject
  • We also consider applicants without a degree who have a minimum of three years managerial experience in sales or marketing

Visas and immigration

You will not need a visa to study in the UK if you are a citizen of the European Union, Iceland, Liechtenstein, Norway or Switzerland. If you are a national of any other country you may need a visa to study in the UK. Please see our\xc2\xa0Visas and immigration page\xc2\xa0for further information.

International students who require a Tier 4 Student Visa to progress on a course at Middlesex University must apply for study on a full-time basis. If you are on any other visa for the duration of study, please contact our admissions team to discuss possibilities of studying on a part-time basis.

English language requirements for international students

You must have competence in English language to study with us. The most commonly accepted evidence of English language ability is IELTS 6.5 (with minimum 6.0 in all components). We also normally require Grade C GCSE or an equivalent qualification.\xc2\xa0

Interviews, entrance tests, portfolios and auditions

Entry onto this course does not require an interview, portfolio or audition.


English Proficiency: IELTS 6.5 or equivalent.

Tuition & Financial Information

Tuition Fee

GBP 14,000 (Tuition (Year)) — International students; GBP 10,500 (Tuition (Year)) — EU/EEA students

Tuition fees: GBP 14,000 (Tuition (Year)) — International students; GBP 10,500 (Tuition (Year)) — EU/EEA students

IELTS requirement: 6.5

Financial Aid & Scholarships

Contact Middlesex University directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.

About Middlesex University

Middlesex University logo

Middlesex University

London, United Kingdom

Middlesex University is a distinguished institution of higher education committed to academic excellence, innovative research, and preparing students for leadership in their chosen fields. The...

University Profile
  • Start Date 2017-10-01
  • Language English
  • Duration 12 months