Program Overview
The Business (Strategic Advertising) at Queensland University of Technology is a Master programme in Business & Management over 24 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Business (Strategic Advertising) programme are well-prepared for careers in academia, industry, government, and the private sector across Australia and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 24 months
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 6.5
- Tuition: USD 25,300 (Tuition (Year)) — International students; USD 25,300 (Tuition (Year)) — National students
- Location: Brisbane, Australia
Career Opportunities
Graduates of the Business (Strategic Advertising) programme are prepared for diverse careers in business & management:
- Business Analyst
- Management Consultant
- Product Manager
- Strategy Analyst
- Operations Manager
- Entrepreneur
Program Curriculum
Course Structure
- Contemporary Issues in Advertising
- Digital Strategy
- Marketing and Survey Research
- Advertising Management
- Advertising Creative: Copywriting and Art Direction
- Critical Practices in Visual Design
- Animation and Motion Graphics
Admission Requirements
Academic Requirements
A completed recognised bachelor degree in any discipline with a minimum grade point average of 4.0 (on QUT\'s 7 point scale).
Master of Business - 1.5 year program
A completed recognised bachelor degree (or higher) in the field of advertising, creative writing or marketing with a minimum grade point average of 4.0 (on QUT\'s 7 point scale).
English Proficiency: IELTS 6.5 or equivalent.
Tuition & Financial Information
Tuition Fee
USD 25,300 (Tuition (Year)) — International students; USD 25,300 (Tuition (Year)) — National students
Tuition fees: USD 25,300 (Tuition (Year)) — International students; USD 25,300 (Tuition (Year)) — National students
IELTS requirement: 6.5
Financial Aid & Scholarships
Contact Queensland University of Technology directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About Queensland University of Technology
Queensland University of Technology
Brisbane City, Australia
Queensland University of Technology is a distinguished institution of higher education committed to academic excellence, innovative research, and preparing students for leadership in their chosen...
University Profile- Application Deadline 2009-02-18
- Start Date 2018-02-01
- Language English
- Duration 24 months
