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Audiovisual Communication and Advertising Contents logo
Universitat Autónoma de Barcelona logo

Audiovisual Communication and Advertising Contents

Universitat Autónoma de Barcelona
Tuition EUR 75 (Tuition (Module)) — International students; EUR 46 (Tuition (Module)) — EU/EEA students
Degree Master
Duration 12 months
Delivery On-campus
Location Bellaterra, Spain
Language English, Spanish

Program Overview

The Audiovisual Communication and Advertising Contents at Universitat Aut\xc3\xb2noma de Barcelona is a Master programme in Communications & Media taught in English, Spanish over 12 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of communications & media. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the Audiovisual Communication and Advertising Contents programme are well-prepared for careers in academia, industry, government, and the private sector across Belgium and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 12 months
  2. Language of instruction: English, Spanish
  3. Study mode: On-campus
  4. English requirement: IELTS 4
  5. Tuition: EUR 75 (Tuition (Module)) — International students; EUR 46 (Tuition (Module)) — EU/EEA students
  6. Location: Barcelona, Belgium

Career Opportunities

Graduates of the Audiovisual Communication and Advertising Contents programme are prepared for diverse careers in communications & media:

  1. Journalist
  2. PR Manager
  3. Content Strategist
  4. Media Producer
  5. Digital Marketing Manager
  6. Communications Officer

Program Curriculum

Course Structure

  1. Industries, Contents, and Reception
  2. Market Research Strategies
  3. Master Thesis
  4. Audience Research, Product Testing, and Web Analytics
  5. External Work Placements
  6. Industries and Policies
  7. Interactive Communication and Social Networks
  8. Introduction to Research
  9. Trends in Audiovisual and Advertising Contents

Admission Requirements

Academic Requirements

Access
Access to this master\'s degree is open to holders of an official bachelor\'s degree from a Spanish university or from another higher education institution within or outside the European Higher Education Area, provided this gives access to postgraduate studies in the country of issue.
Admission requirements
To be admitted to the master\'s degree you must hold one of the following qualifications:
  • Areas of communication (AudiovisualCommunication, Advertising and Public Relations, Journalism or similar)
  • Areas of Social Sciences (Sociology, Political Science, Law, Economy or similar) and of the Humanities (Humanities, History, Philosophy, Philology, Art or similar)
  • Areas of Engineering related to information and communication technologies (Computer Engineering in Information and Communication Technologies or similar)
  • Other similar fields.
Depending on your previous studies, you may need to enrol in additional training courses in the field of audiovisualcommunication and advertising. The Admissions Committee will analyse your profile and decide which training courses fit you best.
Selection criteria
In the case of there being more applicants than places available, the following criteria will be applied:
  1. Academic transcript (average score): 70%
  2. Professional experience in communication: 20%
  3. Knowledge of English equivalent to Level B1 of the Common European Framework of Reference for Languages: 10%

English Proficiency: IELTS 4 or equivalent.

Tuition & Financial Information

Tuition Fee

EUR 75 (Tuition (Module)) — International students; EUR 46 (Tuition (Module)) — EU/EEA students

Tuition fees: EUR 75 (Tuition (Module)) — International students; EUR 46 (Tuition (Module)) — EU/EEA students

IELTS requirement: 4

Financial Aid & Scholarships

Contact Universitat Aut\xc3\xb2noma de Barcelona directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.

About Universitat Autónoma de Barcelona

Universitat Autónoma de Barcelona logo

Universitat Autónoma de Barcelona

Bellaterra, Spain

Universitat Autónoma de Barcelona is a distinguished institution of higher education committed to academic excellence, innovative research, and preparing students for leadership in their chosen...

University Profile
  • Start Date 2017-10-01
  • Language English, Spanish
  • Duration 12 months
  • Credits 60