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Preparing your educational journey
Tuition EUR 5,280 (Tuition (Year)) — International students; EUR 5,280 (Tuition (Year)) — EU/EEA students
Degree MSc
Duration 12 months
Delivery On-campus
Location Athens, Greece
Language English

Program Overview

The Marketing Management at Mediterranean College Athens Campus is a MSc programme in Business & Management over 12 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the Marketing Management programme are well-prepared for careers in academia, industry, government, and the private sector across Greece and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 12 months
  2. Language of instruction: English
  3. Study mode: On-campus
  4. English requirement: IELTS 7
  5. Tuition: EUR 5,280 (Tuition (Year)) — International students; EUR 5,280 (Tuition (Year)) — EU/EEA students
  6. Location: Athens, Greece

Career Opportunities

Graduates of the Marketing Management programme are prepared for diverse careers in business & management:

  1. Business Analyst
  2. Management Consultant
  3. Product Manager
  4. Strategy Analyst
  5. Operations Manager
  6. Entrepreneur

Program Curriculum

Course Structure

  1. Integrated marketing communications mix
  2. International/ intercultural marketing
  3. Digital marketing
  4. Strategic branding in the international context
  5. Innovation and technology in brand management
  6. Customer value sustainability
  7. Consumer behaviour in B2C markets
  8. Customer behaviour in B2B markets
  9. Decision making models
  10. Marketing Strategy, Vision and Leadership
  11. Market Research and Development
  12. Building a culture of Innovation

Admission Requirements

Academic Requirements

Admission Requirements:
  • Copy of latest degree / qualifications (translated into English)
  • Two (2) letters of reference
  • Certified copy of your identity card or passport
  • Four (4) photographs
  • CV/Resume
  • Good knowledge of English (IELTS 7 or CAE or TOEFL 250 or equivalent)
  • Academic interview (optional)

English Proficiency: IELTS 7 or equivalent.

Tuition & Financial Information

Tuition Fee

EUR 5,280 (Tuition (Year)) — International students; EUR 5,280 (Tuition (Year)) — EU/EEA students

Tuition fees: EUR 5,280 (Tuition (Year)) — International students; EUR 5,280 (Tuition (Year)) — EU/EEA students

IELTS requirement: 7

Financial Aid & Scholarships

Contact Mediterranean College Athens Campus directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.