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Preparing your educational journey
Degree Master
Duration 18 months
Delivery On-campus
Location Shah Alam, Malaysia
Language English

Program Overview

The Applied Entrepreneurship at Universiti Teknologi Mara is a Master programme in Business & Management over 18 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the Applied Entrepreneurship programme are well-prepared for careers in academia, industry, government, and the private sector across Malaysia and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 18 months
  2. Language of instruction: English
  3. Study mode: On-campus
  4. English requirement: IELTS 6
  5. Location: Kuala Lumpur, Malaysia

Career Opportunities

Graduates of the Applied Entrepreneurship programme are prepared for diverse careers in business & management:

  1. Business Analyst
  2. Management Consultant
  3. Product Manager
  4. Strategy Analyst
  5. Operations Manager
  6. Entrepreneur

Program Curriculum

Course Structure

  1. Entrepreneurial Opportunity Analysis & Business Planning
  2. Entrepreneurial Marketing
  3. Managing Innovation & Technology Entrepreneurship
  4. Operations Management
  5. Entrepreneurial Financial Management
  6. Entrepreneurial Strategic Management

Admission Requirements

Academic Requirements

  • Academic Qualification
    • Applicant must have a Bachelor\xc2\x92s Degree with Honours in a relevant field of study from a university that is recognized by the University Senate and the Malaysian government.
  • English Language Proficiency

English Proficiency: IELTS 6 or equivalent.

Tuition & Financial Information

Detailed tuition information is not available. Please contact the university for the most current tuition and fee information.

Application Deadline

Please contact the university for application deadline information.

About Universiti Teknologi Mara

Universiti Teknologi Mara logo

Universiti Teknologi Mara

Shah Alam, Malaysia

Universiti Teknologi Mara is a distinguished institution of higher education committed to academic excellence, innovative research, and preparing students for leadership in their chosen fields....

University Profile
  • Language English
  • Duration 18 months