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Global Marketing

GCU London
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Tuition GBP 12,600 (Tuition (Year)) — International students; GBP 8,400 (Tuition (Year)) — EU/EEA students
Degree MSc
Duration 16 months
Deadline 2030-11-17
Delivery On-campus
Location London, United Kingdom
Language English

Program Overview

The Global Marketing at GCU London is a MSc programme in Business & Management over 16 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the Global Marketing programme are well-prepared for careers in academia, industry, government, and the private sector across United Kingdom and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 16 months
  2. Language of instruction: English
  3. Study mode: On-campus
  4. English requirement: IELTS 6
  5. Tuition: GBP 12,600 (Tuition (Year)) — International students; GBP 8,400 (Tuition (Year)) — EU/EEA students
  6. Location: London, United Kingdom

Career Opportunities

Graduates of the Global Marketing programme are prepared for diverse careers in business & management:

  1. Business Analyst
  2. Management Consultant
  3. Product Manager
  4. Strategy Analyst
  5. Operations Manager
  6. Entrepreneur

Program Curriculum

Course Structure

  1. Developing Personal and Professional Competence
  2. Project and Research Design
  3. Consumer-Led Sustainable Marketing
  4. Global Branding and Integrated Marketing
  5. Communications*
  6. Global Marketing Strategy
  7. Product and Service Innovation and Global Logistics
  8. Dissertation

Admission Requirements

Academic Requirements

Minimum Requirements
United Kingdom (UK) Honours degree or equivalent, normally at grade 2.2 or above.
English Language
Candidates whose normal medium of education and work has not been English, will normally be required to present evidence of competence in English as demonstrated by a pass at IELTS level 6.0 (with no element less than 5.5).If you do not qualify for direct entry, INTO Glasgow Caledonian University offers an Graduate Diploma Programme.This course offers a route to Glasgow Caledonian University through an excellent teaching and learning experience located in purpose built study facilities. Successful completion of the Graduate Diploma Programme at INTO Glasgow Caledonian University to the standard required provides guaranteed progression to this degree.

English Proficiency: IELTS 6 or equivalent.

Tuition & Financial Information

Tuition Fee

GBP 12,600 (Tuition (Year)) — International students; GBP 8,400 (Tuition (Year)) — EU/EEA students

Tuition fees: GBP 12,600 (Tuition (Year)) — International students; GBP 8,400 (Tuition (Year)) — EU/EEA students

IELTS requirement: 6

Financial Aid & Scholarships

Contact GCU London directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.

About GCU London

GCU London logo

GCU London

London, United Kingdom

GSM London (formerly Greenwich School of Management (GSoM)) was a private provider of higher education based in Greenwich, south-east London, and Greenford, west London. Founded in 1973, it...

University Profile
Application Information
  • Application Deadline 2030-11-17
  • Start Date 2018-01-16
  • Language English
  • Duration 16 months
Apply Now
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