Loading...
Preparing your educational journey
Marketing Management logo
University of Winnipeg logo

Marketing Management

University of Winnipeg Rank #918
Apply Now
Save Track
Tuition CAD 16,300 (Tuition (Full programme)) — International students; CAD 10,500 (Tuition (Full programme)) — National students
Degree Diploma
Duration 13 months
Deadline 2015-09-17
Delivery On-campus
Location Winnipeg, Canada
Language English

Program Overview

The Marketing Management at University of Winnipeg is a Diploma programme in Business & Management over 13 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the Marketing Management programme are well-prepared for careers in academia, industry, government, and the private sector across Canada and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 13 months
  2. Language of instruction: English
  3. Study mode: On-campus
  4. English requirement: IELTS 6.5
  5. Tuition: CAD 16,300 (Tuition (Full programme)) — International students; CAD 10,500 (Tuition (Full programme)) — National students
  6. Location: Winnipeg, Canada

Career Opportunities

Graduates of the Marketing Management programme are prepared for diverse careers in business & management:

  1. Business Analyst
  2. Management Consultant
  3. Product Manager
  4. Strategy Analyst
  5. Operations Manager
  6. Entrepreneur

Program Curriculum

Course Structure

  1. Financial Management for Non-Financial Managers
  2. Effective Oral Communication
  3. Effective Written Communication
  4. Business Fundamentals
  5. Strategic Planning
  6. Cultural Dimension and Environmental Influences
  7. Marketing Fundamentals
  8. Essential Skills for Managers
  9. Ethics & Corporate Social Responsibility
  10. Customer Relationship Management
  11. Leadership Development
  12. Resume Building & Job Search Techniques
  13. Strategic Marketing and Planning
  14. Project Management Fundamentals
  15. Public Relations Fundamentals I
  16. Web Marketing Communications
  17. Organizational Behaviour
  18. Advertising Fundamentals
  19. Digital & Social Media
  20. Consumer Behaviour Fundamentals
  21. Negotiating and Influencing Skills
  22. Professional Sales Strategies and Techniques
  23. Indigenous Perspective

Admission Requirements

Academic Requirements

Domestic Full-Time Program Applicants

  • Be a high school graduate or hold a Mature Status Diploma.
    • MUST provide High School Transcript or recognized equivalent GED or Mature Grade 12 Diploma.\xc2\xa0or
  • Be 18 years of age or older and have completed 90 hours of coursework or more at a recognized post-secondary institution (including UWinnipeg PACE) with minimum cumulative GPA of 2.5 or higher.
    • MUST provide an official transcript for all previous post-secondary study (including university, CEGEP, or private college).

International Full-Time Program Applicants


International students are required to hold a minimum of an undergraduate degree

  • A Higher National Diploma from Nigeria is an exception

English Proficiency: IELTS 6.5 or equivalent.

Tuition & Financial Information

Tuition Fee

CAD 16,300 (Tuition (Full programme)) — International students; CAD 10,500 (Tuition (Full programme)) — National students

Tuition fees: CAD 16,300 (Tuition (Full programme)) — International students; CAD 10,500 (Tuition (Full programme)) — National students

IELTS requirement: 6.5

Financial Aid & Scholarships

Contact University of Winnipeg directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.

About University of Winnipeg

University of Winnipeg logo

University of Winnipeg

Winnipeg, Canada

University of Winnipeg is a distinguished institution of higher education committed to academic excellence, innovative research, and preparing students for leadership in their chosen fields. The...

University Profile
Application Information
  • Application Deadline 2015-09-17
  • Start Date 2018-01-11
  • Language English
  • Duration 13 months
Apply Now
Similar Programs