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Barcelona School of Management logo

Marketing

Barcelona School of Management
Information last verified July 2026
Tuition EUR 18,500 (Tuition (Full programme)) — International students; EUR 18,500 (Tuition (Full programme)) — EU/EEA students
Degree MSc
Duration 12 months
Deadline Jul, 2027
Delivery On-campus
Location Botswana, Botswana
Language English

Program Overview

The Marketing at Barcelona School of Management is a MSc programme in Business & Management over 12 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the Marketing programme are well-prepared for careers in academia, industry, government, and the private sector across Spain and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 12 months
  2. Language of instruction: English
  3. Study mode: On-campus
  4. English requirement: IELTS 6.5
  5. Tuition: EUR 18,500 (Tuition (Full programme)) — International students; EUR 18,500 (Tuition (Full programme)) — EU/EEA students
  6. Location: Barcelona, Spain

Career Opportunities

Graduates of the Marketing programme are prepared for diverse careers in business & management:

  1. Business Analyst
  2. Management Consultant
  3. Product Manager
  4. Strategy Analyst
  5. Operations Manager
  6. Entrepreneur

Program Curriculum

Course Structure

  1. Financial Analysis of Marketing Decisions
  2. Consumer Analysis
  3. Product Portfolio Management
  4. Decisions in Defining a Brand
  5. Strategic Brand Management
  6. Pricing Decisions
  7. Trade Marketing Decisions
  8. Market Research 1: Market Forecasts
  9. Market Research 2: Insights, Significance and Value
  10. Market Research 3: Big Data – Testing and Tracking
  11. Integrated Communication
  12. Digital Marketing

Admission Requirements

Academic Requirements

You need the following GMAT score:

Required score: 650

The GMAT is specifically designed for admission to business or management schools, and is meant to test how prepared you are for a business degree programme

  • Fill in the program\'s online application form
  • Pay the admission fee by credit card or bank transfer (120 €)
  • Upload the required application documents
  • Have an admission interview (Skype)
  • Expect the admission resolution in writing

During the admission process the Admissions Committee will need a series of documents to evaluate your profile\'s suitability for the program. A copy of the following application documents will be required from you:

    • Signed Document stating the veracity of your documents
    • Scanned copy of the student\'s Bachelor\'s Degree
    • Scanned copy of the Transcript of Records. Make sure that it includes your GPA (Grade Point Average).
    • Scanned copy of the student\'s Passport/ID
    • Official proof of English (Check on the required scores above)
    • Presentation letter or video
    • Photo (.JPG)
    • CV or videocurriculum (written in English)
    • 2 academic recommendation letters (mandatory) and 1 professional letter (optional)
    • GMAT:
      • Although GMAT is not strictly required, analytical skills\nand business experience will be positively evaluated

English Proficiency: IELTS 6.5 or equivalent.

Tuition & Financial Information

Tuition Fee

EUR 18,500 (Tuition (Full programme)) — International students; EUR 18,500 (Tuition (Full programme)) — EU/EEA students

Tuition fees: EUR 18,500 (Tuition (Full programme)) — International students; EUR 18,500 (Tuition (Full programme)) — EU/EEA students

IELTS requirement: 6.5

Financial Aid & Scholarships

Contact Barcelona School of Management directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.

About Barcelona School of Management

Barcelona School of Management logo

Barcelona School of Management

Botswana, Botswana

Visit the university profile page to learn more about this institution.

University Profile
  • Application Deadline Jul, 2027
  • Start Date Sep, 2026
  • Language English
  • Duration 12 months