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Tuition EUR 13,000 (Tuition (Year)) — International students; EUR 13,000 (Tuition (Year)) — EU/EEA students
Degree MSc
Duration 16 months
Delivery On-campus
Location Montpellier, France
Language English

Program Overview

The Marketing at Montpellier Business School is a MSc programme in Business & Management over 16 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the Marketing programme are well-prepared for careers in academia, industry, government, and the private sector across France and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 16 months
  2. Language of instruction: English
  3. Study mode: On-campus
  4. English requirement: IELTS 5.5
  5. Tuition: EUR 13,000 (Tuition (Year)) — International students; EUR 13,000 (Tuition (Year)) — EU/EEA students
  6. Location: Montpellier, France

Career Opportunities

Graduates of the Marketing programme are prepared for diverse careers in business & management:

  1. Business Analyst
  2. Management Consultant
  3. Product Manager
  4. Strategy Analyst
  5. Operations Manager
  6. Entrepreneur

Program Curriculum

Course Structure

  1. Entrepreneurial Project (part1)
  2. Business French (or English)
  3. Behavioural Focus
  4. Introduction to Marketing
  5. Strategic Marketing Advanced
  6. Digital Marketing
  7. Consumer Behaviour and Psychology
  8. International Marketing
  9. Social impact of Marketing
  10. Entrepreneurial Project (part 2)
  11. Strategic Marketing, Markstrat
  12. Business French (or English)
  13. Graphic Design & Brand Communication
  14. Integrated Communication
  15. Luxury Marketing
  16. Food and wine Marketing
  17. CRM Big Data
  18. 4 to 6 months professional practice, internship or job
  19. Master Thesis

Admission Requirements

Academic Requirements

  • A Bachelor degree or equivalent
  • Good English: a certificate of TOEFL 65/120 or TOEIC 680/990 or IELTS 5.5/9
  • Relevant professional goals

English Proficiency: IELTS 5.5 or equivalent.

Tuition & Financial Information

Tuition Fee

EUR 13,000 (Tuition (Year)) — International students; EUR 13,000 (Tuition (Year)) — EU/EEA students

Tuition fees: EUR 13,000 (Tuition (Year)) — International students; EUR 13,000 (Tuition (Year)) — EU/EEA students

IELTS requirement: 5.5

Financial Aid & Scholarships

Contact Montpellier Business School directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.

About Montpellier Business School

Montpellier Business School logo

Montpellier Business School

Montpellier, France

Montpellier Business School is a French business school located in Montpellier. Founded in 1897 by the Montpellier Chamber of Commerce and Industry, this Grande école is one of the oldest of the...

University Profile
Application Information
  • Start Date 2017-09-30
  • Language English
  • Duration 16 months
Apply Now
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