Program Overview
The Marketing at University of South Florida is a MSc programme in Business & Management over 24 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Marketing programme are well-prepared for careers in academia, industry, government, and the private sector across United States and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 24 months
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 6.5
- Tuition: USD 21,126 (Tuition (Year)) — International students; USD 10,428 (Tuition (Year)) — National students
- Location: Tampa, United States, United States
Career Opportunities
Graduates of the Marketing programme are prepared for diverse careers in business & management:
- Business Analyst
- Management Consultant
- Product Manager
- Strategy Analyst
- Operations Manager
- Entrepreneur
Program Curriculum
Course Structure
- MAR6815-Marketing Management
- QMB6305-Managerial Decision Analysis
- Logistics and Physical Distribution Management OR Supply Chain Management
- International Marketing Management
- Consumer Behavior
- Promotional Management OR Brand Management
- Research for Managers
- Directed Research OR Independent Study
- Marketing Elective
- Marketing Strategy
Admission Requirements
Academic Requirements
You need the following GPA score:
Applicants for graduate programs must have the equivalent of a bachelor’s degree with a minimum GPA equivalent to 3 on a US 4.0 grading scale. Admitted applicants typically have an undergraduate GPA of or better on a 4.0 scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).
Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).
You need the following GMAT score:
The GMAT is specifically designed for admission to business or management schools, and is meant to test how prepared you are for a business degree programme
Take the GMAT (Graduate Management Admission Test) and score a minimum of 500 (under special circumstances a GRE score may be considered in lieu of the GMAT).
Have a 3.0 or higher upper level undergraduate GPA from an accredited university.
Submit two letters of recommendation from either industry or academic sources.
Work experience is desirable.
To be granted an M.S. in Marketing degree, a student must have completed all of the required and elective courses with a GPA of 3.0 or higher.
English Proficiency: IELTS 6.5 or equivalent.
Tuition & Financial Information
Tuition Fee
USD 21,126 (Tuition (Year)) — International students; USD 10,428 (Tuition (Year)) — National students
Tuition fees: USD 21,126 (Tuition (Year)) — International students; USD 10,428 (Tuition (Year)) — National students
IELTS requirement: 6.5
Financial Aid & Scholarships
Contact University of South Florida directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About University of South Florida
University of South Florida
Tampa, United States
public university in Tampa, Florida, United States
University Profile- Language English
- Duration 24 months
