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University Paris Dauphine logo

Marketing & Strategy

University Paris Dauphine
Information last verified July 2026
Tuition EUR 261 (Tuition (Year)) — International students; EUR 261 (Tuition (Year)) — National students
Degree Master
Duration 24 months
Delivery On-campus
Location Paris, France
Language English

Program Overview

The Marketing & Strategy at University Paris Dauphine is a Master programme in Business & Management over 24 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the Marketing & Strategy programme are well-prepared for careers in academia, industry, government, and the private sector across France and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 24 months
  2. Language of instruction: English
  3. Study mode: On-campus
  4. Tuition: EUR 261 (Tuition (Year)) — International students; EUR 261 (Tuition (Year)) — National students
  5. Location: Paris, France

Career Opportunities

Graduates of the Marketing & Strategy programme are prepared for diverse careers in business & management:

  1. Business Analyst
  2. Management Consultant
  3. Product Manager
  4. Strategy Analyst
  5. Operations Manager
  6. Entrepreneur

Program Curriculum

Course Structure

  1. Strategy 1: design, development, deployment
  2. Studies and research 1: Tools and methods
  3. Relationship marketing
  4. Sectoral trends and applications in marketing and strategy or
  5. Marketing B to B

Admission Requirements

Academic Requirements

  • French and foreign students holding a Bachelor (Bac + 3-180 ECTS) or equivalent in management, applied economics, econometrics from Université Paris-Dauphine, from another university, Great School . commerce or management, engineers or recognized equivalent of Grand Etablissement or
  • All students must go through the e-candidate process, including students from L3 management Dauphine access M2.

Tuition & Financial Information

Tuition Fee

EUR 261 (Tuition (Year)) — International students; EUR 261 (Tuition (Year)) — National students

Tuition fees: EUR 261 (Tuition (Year)) — International students; EUR 261 (Tuition (Year)) — National students

Financial Aid & Scholarships

Contact University Paris Dauphine directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.

About University Paris Dauphine

University Paris Dauphine logo

University Paris Dauphine

Paris, France

The University Paris-Dauphine Tunis, officially known as University Paris Dauphine-PSL, Tunis Campus, is a private higher education and research institution based in Tunis, Tunisia. It was the...

University Profile
  • Language English
  • Duration 24 months