Program Overview
The Marketing at Charles Sturt University is a Master programme in Business & Management over 12 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Marketing programme are well-prepared for careers in academia, industry, government, and the private sector across Australia and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 12 months
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 6
- Location: Bathurst, Australia
Career Opportunities
Graduates of the Marketing programme are prepared for diverse careers in business & management:
- Business Analyst
- Management Consultant
- Product Manager
- Strategy Analyst
- Operations Manager
- Entrepreneur
Program Curriculum
Course Structure
- Marketing Management
- Customer Behaviour
- Marketing and Organisational Research
- Integrated Marketing Communications
- Marketing Strategy
- Managing Product and Service Innovation
- Global Marketing
- Services Marketing
- Business to Business Marketing
Admission Requirements
Academic Requirements
For entry to the Master of Marketing, applicants are required to have an undergraduate degree from a recognised Australian tertiary institution (or equivalent) and appropriate work experience. Applicants without a tertiary qualification may be admitted to the Graduate Certificate in Marketing on the basis of professional attainment and/or work experience. Upon successful completion of the Graduate Certificate, students will be eligible for admission to the Master of Marketing and receive credit for applicable subjects.
English Proficiency: IELTS 6 or equivalent.
Tuition & Financial Information
Detailed tuition information is not available. Please contact the university for the most current tuition and fee information.
Application Deadline
2024-02-18
About Charles Sturt University
Charles Sturt University
Wagga Wagga, Australia
Charles Sturt University is an Australian multi-campus public university located in New South Wales, Australian Capital Territory and Victoria. Established in 1989, it was named in honour of...
University Profile- Application Deadline 2024-02-18
- Start Date 2018-03-01
- Language English
- Duration 12 months
