Program Overview
The Sales and Consumer Research at University of West Georgia is a MBA programme in Humanities over 12 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of humanities. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Sales and Consumer Research programme are well-prepared for careers in academia, industry, government, and the private sector across United States and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 12 months
- Language of instruction: English
- Study mode: On-campus
- Tuition: USD 861 (Tuition (Credit)) — International students; USD 861 (Tuition (Credit)) — National students
Career Opportunities
Graduates of the Sales and Consumer Research programme are prepared for diverse careers in humanities:
- Researcher / Academic
- Cultural Programme Manager
- Editor / Writer
- Translator / Interpreter
- Museum Curator
- Communications Specialist
Program Curriculum
Course Structure
- Managerial Accounting
- Managerial Economics
- Finance
- Organizational Theory and Behavior
- Strategic, Ethical, and Global Management
- Marketing Strategy
- Sales Management
- Consumer Behavior
- Marketing Metrics
- Analytical Methods in Marketing
Admission Requirements
Academic Requirements
Follow these steps to apply to a graduate program
- Step 1 Online Application
- Step 2 Official Transcripts and All Required Documents
- Step 3 Graduate Entrance Exam
- Step 4 Program Specific Requirements
- Step 5 Verification of Lawful Presence
- Step 7 - Check the status of your application
Program Specific Admittance Guidelines
- Official Transcripts from all institutions attended
- Official GMAT or GRE scores
- Professional Resume
Tuition & Financial Information
Tuition Fee
USD 861 (Tuition (Credit)) — International students; USD 861 (Tuition (Credit)) — National students
Tuition fees: USD 861 (Tuition (Credit)) — International students; USD 861 (Tuition (Credit)) — National students
Financial Aid & Scholarships
Contact University of West Georgia directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About University of West Georgia
University of West Georgia
Carrollton, United States
Public university in Carrollton, Georgia, United States
University Profile- Application Deadline Oct, 2026
- Start Date Jan, 2027
- Language English
- Duration 12 months
