Program Overview
The Strategic Marketing (CIM) at Arden University is a MA programme in Business & Management, delivered Online. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Strategic Marketing (CIM) programme are well-prepared for careers in academia, industry, government, and the private sector across United Kingdom and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Language of instruction: English
- Study mode: Online
- Tuition: GBP 8,550 (Tuition (Full programme)) — International students; GBP 8,550 (Tuition (Full programme)) — EU/EEA students
Career Opportunities
Graduates of the Strategic Marketing (CIM) programme are prepared for diverse careers in business & management:
- Business Analyst
- Management Consultant
- Product Manager
- Strategy Analyst
- Operations Manager
- Entrepreneur
Program Curriculum
Course Structure
- Marketing Communications
- Driving Innovation -CIM
- Mastering Metrics - CIM
- International Marketing
- Strategic Marketing - CIM
- Research Methods
- Dissertation
- Case study
- Exam
- Reports
- Research Proposal
- Dissertation
Admission Requirements
Academic Requirements
To be eligible for this course you must normally have either:
- A UK honours degree at a minimum of second class (2.2) or equivalent.
For students whose prior learning was not taught in English:
- IELTS 6.5 or equivalent
If you don\xc2\x92t have academic qualifications
We are more than happy to consider, and positively encourage, an application from you if have substantial management experience (typically 5 years) and can show us that you have the motivation to study the programme.
We\xc2\x92ll ask you for a personal statement that demonstrates your ability to study the course. We may also want references and evidence of relevant experiences.
Don\xc2\x92t have any of the above?
If you have other postgraduate level business awards you may be eligible for entry and/or exemptions. This will be assessed on an individual basis.
If you don\xc2\x92t already have an undergraduate degree, and you\xc2\x92re not quite there with the required amount of work experience, we may be able to offer you a place on one of our undergraduate degree programmes.
We offer online degrees in a range of subjects. As they are delivered via online learning, they can fit in around your current commitments. Please click here to see our available online degrees.
Tuition & Financial Information
Tuition Fee
GBP 8,550 (Tuition (Full programme)) — International students; GBP 8,550 (Tuition (Full programme)) — EU/EEA students
Tuition fees: GBP 8,550 (Tuition (Full programme)) — International students; GBP 8,550 (Tuition (Full programme)) — EU/EEA students
Financial Aid & Scholarships
Contact Arden University directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About Arden University
Arden University
Coventry, United Kingdom
Arden University is a private, for-profit teaching university in the United Kingdom. It offers a variety of undergraduate and postgraduate programmes with both blended and online distance learning...
University Profile- Application Deadline 2027-06-18
- Start Date 2018-07-01
- Language English
- Duration 5 year(s)