Program Overview
The Marketing and Business Analysis at The University of Edinburgh is a MSc programme in Business & Management over 12 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Marketing and Business Analysis programme are well-prepared for careers in academia, industry, government, and the private sector across United Kingdom and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 12 months
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 7
- Tuition: GBP 19,700 (Tuition (Year)) — International students; GBP 13,700 (Tuition (Year)) — National students
- Location: Edinburgh, United Kingdom
Career Opportunities
Graduates of the Marketing and Business Analysis programme are prepared for diverse careers in business & management:
- Business Analyst
- Management Consultant
- Product Manager
- Strategy Analyst
- Operations Manager
- Entrepreneur
Program Curriculum
Course Structure
- Business Statistics
- Marketing Decision Analysis
- Marketing Research
- Principles of Marketing Management
Admission Requirements
Academic Requirements
You need the following GPA score:
Applicants for graduate programs must have the equivalent of a bachelor\xe2\x80\x99s degree with a minimum GPA equivalent to Upper Second Class on the UK Honour scale. Admitted applicants typically have an undergraduate GPA of or better on the UK Honour scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).
Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).
Entrance to our MSc programmes is strongly competitive. You can increase your chances of a successful application by exceeding the minimum programme requirements.
Academic requirements
You will need a UK first-class or 2:1 honours degree from a good university in one of the subjects below, or an equivalent overseas qualification.
An undergraduate degree in a business or management related subject is normally required.
Candidates with degrees in science, mathematics, engineering, informatics or statistics will also be considered.
Candidates with a very good Honours degree in a numerate or quantitative subject area or relevant business experience will be considered on an individual basis.
Supporting your application
Relevant work experience is not required but may increase your chances of acceptance.
Preference will be given to those with grades above the minimum requirements due to strong competition for places on this programme.
English Proficiency: IELTS 7 or equivalent.
Tuition & Financial Information
Tuition Fee
GBP 19,700 (Tuition (Year)) — International students; GBP 13,700 (Tuition (Year)) — National students
Tuition fees: GBP 19,700 (Tuition (Year)) — International students; GBP 13,700 (Tuition (Year)) — National students
IELTS requirement: 7
Financial Aid & Scholarships
Contact The University of Edinburgh directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About The University of Edinburgh
The University of Edinburgh
Edinburgh, United Kingdom
University of Edinburgh (Universitas Academica Edinburgensis) is a historic and globally respected public research university in Edinburgh, Scotland, UK, founded in 1583, making it one of the...
University Profile- Start Date 2017-09-18
- Language English
- Duration 12 months
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