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International Marketing Management

New York College
Information last verified July 2026
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Tuition EUR 10,000 (Tuition (Year)) — International students
Degree MA
Duration 24 months
Delivery On-campus
Location Athens, Greece
Language English

Program Overview

The International Marketing Management at New York College is a MA programme in Business & Management over 24 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.

Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.

Graduates of the International Marketing Management programme are well-prepared for careers in academia, industry, government, and the private sector across Greece and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.

Key Program Features

  1. Duration: 24 months
  2. Language of instruction: English
  3. Study mode: On-campus
  4. English requirement: IELTS 7
  5. Tuition: EUR 10,000 (Tuition (Year)) — International students
  6. Location: Athens, Greece

Career Opportunities

Graduates of the International Marketing Management programme are prepared for diverse careers in business & management:

  1. Business Analyst
  2. Management Consultant
  3. Product Manager
  4. Strategy Analyst
  5. Operations Manager
  6. Entrepreneur

Program Curriculum

Course Structure

  1. Service Operations Management
  2. Performance Measurement & Management
  3. International Business Ethics
  4. International Corporate Governance
  5. International Economic Policy
  6. Advanced Research Methods
  7. Applied Statistics
  8. Language Course I
  9. International Negotiation Skills
  10. Leadership
  11. Language Course II
  12. International Organisational Behaviour
  13. Advanced International Human Resources
  14. International Marketing
  15. International Management Accounting & Control
  16. International Financial Accounting
  17. International Financial Management
  18. Strategic Aspects of the Service Industry
  19. Global Brand Management
  20. International Consumer Behaviour
  21. Applied Marketing Research
  22. Current Issues in International Marketing
  23. Sales and Pricing
  24. Master Thesis & Colloquium

Admission Requirements

Academic Requirements

Application requirement may vary by academic program. Candidates are advised to consult with our admissions staff prior to completing their application.

Typically, admission requirements include:

  • Application for admission for graduate program
  • Official transcripts verifying the receipt of a bachelor degree from an accredited institution
  • A written personal statement
  • Two letters of recommendation
  • English language proficiency certification
Overseas students are required to meet the entry requirements for the program they apply for.

Graduate Programs and MBAs:

  • Satisfactory completion of a first degree at a recognized university.
  • Submission of official university transcript, in native language with English translation
  • IELTS 7.0 or other equivalent qualification
  • A Curriculum Vitae
  • Letter of Motivation

English Proficiency: IELTS 7 or equivalent.

Tuition & Financial Information

Tuition Fee

EUR 10,000 (Tuition (Year)) — International students

Tuition fees: EUR 10,000 (Tuition (Year)) — International students

IELTS requirement: 7

Financial Aid & Scholarships

Contact New York College directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.

About New York College

New York College logo

New York College

Athens, Greece

Το New York College, κολλέγιο σε Αθήνα και Θεσσαλονίκη, προσφέρει σύγχρονα προγράμματα σπουδών, σε συνεργασία με διακεκριμένα κρατικά Πανεπιστήμια Ευρώπης και Αμερικής.2

University Profile
Application Information
  • Start Date Oct, 2026
  • Language English
  • Duration 24 months
Apply Now
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