Program Overview
The Global Sales and Marketing GSM at University of Applied Sciences Upper Austria is a MA programme in Business & Management over 24 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Global Sales and Marketing GSM programme are well-prepared for careers in academia, industry, government, and the private sector across Austria and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 24 months
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 6
- Location: Steyr, Austria
Career Opportunities
Graduates of the Global Sales and Marketing GSM programme are prepared for diverse careers in business & management:
- Business Analyst
- Management Consultant
- Product Manager
- Strategy Analyst
- Operations Manager
- Entrepreneur
Program Curriculum
Course Structure
- Strategy, Marketing and Sales Management 1
- Strategy, Marketing and Sales Management 2
- Strategy, Marketing and Sales Management 3
- Strategy, Marketing and Sales Management 4
- Global Business Management 1
- Global Business Management 2
- International Marketing Management 1
- International Marketing Management 2
- International Sales Management 1
- International Sales Management 2
- Finance and Business 1
- International Law
- Economics
- Culture and Leadership 1
- Culture and Leadership 2
- Culture and Leadership 3
- International Project Management
- Company Project
Admission Requirements
Academic Requirements
Admissions Requirements: Completed Master\xc2\xb4s or Bachelor\xc2\xb4s degree with an economics and English component.
English Proficiency: IELTS 6 or equivalent.
Tuition & Financial Information
Detailed tuition information is not available. Please contact the university for the most current tuition and fee information.
Application Deadline
Please contact the university for application deadline information.
About University of Applied Sciences Upper Austria
University of Applied Sciences Upper Austria
Wels, Austria
Visit the university profile page to learn more about this institution.
University Profile- Language English
- Duration 24 months