Program Overview
The Advanced Marketing Management at University of Tasmania is a Master programme in Business & Management over 24 months, delivered On-campus. This programme equips graduates with advanced knowledge and practical skills for professional and academic careers in the field.
Students gain a rigorous grounding in both the theoretical foundations and applied dimensions of business & management. The programme combines coursework, research components, and practical projects that develop critical thinking, problem-solving, and specialist expertise relevant to industry and research needs.
Graduates of the Advanced Marketing Management programme are well-prepared for careers in academia, industry, government, and the private sector across Australia and internationally. The programme provides an internationally recognised qualification within the Bologna higher education framework.
Key Program Features
- Duration: 24 months
- Language of instruction: English
- Study mode: On-campus
- English requirement: IELTS 6
- Tuition: AUD 34,250 (Tuition (Year)) — International students
- Location: Hobart, Australia
Career Opportunities
Graduates of the Advanced Marketing Management programme are prepared for diverse careers in business & management:
- Business Analyst
- Management Consultant
- Product Manager
- Strategy Analyst
- Operations Manager
- Entrepreneur
Program Curriculum
Course Structure
- Foundations of Marketing
- Consumer Decision-Making
- Business to Business Marketing
- Professional Services Marketing
- Marketing Supply-Chain Strategy
- New Product and Service Development
- Marketing Analytics and Metrics
- Sales Management and Personal Selling
- Digital and Direct Marketing Strategy
- Market Research and Decision-Making
- Strategic Marketing Management
- Strategic Brand Marketing
- Contemporary Marketing - Stream 1
- Work Integrated Learning - Stream 2
- Research - Stream 3
Admission Requirements
Academic Requirements
For admission to this course you need:
an undergraduate degree of an Australian higher education institution or the equivalent standard in any other institution;
Or
to have completed the Master of Marketing Management at the University of Tasmania.
For entry into all postgraduate courses, international students must provide an IELTS test score of at least Band 6 with a minimum of 6.0 on all bands or a TOEFL score of 575 with a Test of Written English score of no less than 4.5. This test must not be more than 24 months old.
English Proficiency: IELTS 6 or equivalent.
Tuition & Financial Information
Tuition Fee
AUD 34,250 (Tuition (Year)) — International students
Tuition fees: AUD 34,250 (Tuition (Year)) — International students
IELTS requirement: 6
Financial Aid & Scholarships
Contact University of Tasmania directly for scholarship, grant, and financial aid information for this programme. Many European universities offer merit-based and need-based funding for international and domestic students.
About University of Tasmania
University of Tasmania
Tasmania, Australia
The University of Tasmania (UTAS) is a public research university, primarily located in Tasmania, Australia. Founded in 1890, it is Australia's fourth oldest university. Christ College, one of the...
University Profile- Start Date 2018-02-26
- Language English
- Duration 24 months